Colours are in my opinion the most important aspect of an artwork, considering the impact that’s supposed to have on a viewer. Through a stronger impact it gets easier to get inside all the other layers the artwork is made of. Continue reading ALO – Interview
The world of fashion has a long history of using colour to distinguish between different groups, to respond to societal movements or, as a means of setting a brand apart Continue reading FAUX COUTURE – ISSUE Fashion Editorial
he evil eye belief suggests that the success, prosperity and beauty of a person can attract jealousy from ill-disposed individuals Continue reading The Evil Eye: A Spell Everyone Can Cast – ISSUE Article
In this era of streetwear dominance, traditional high fashion often intersects with street-inspired elements, creating a fusion of styles that is both captivating and influential. Continue reading The Evolution of Streetwear: Redefining Paris Fashion Week – ISSUE ARTICLE
We’re at the end of another very chaotic—but as always interesting– fashion month. As designers, models, and fashion enthusiasts converged Continue reading KEEP FASHION WEIRD! – ISSUE Article
The autumn 2023 LOAD Issue, THE IRIS ISSUE, has arrived! Our seventh seasonal issue release is officially on our website. Continue reading THE IRIS ISSUE has arrived!
In this captivating fashion story, a young girl explores a hidden secret garden as her outfit changes to match her surroundings. Continue reading The Secret Garden – Web Fashion Editorial
LOAD welcomes a celebration of Ukraine and their creators. The fashion editorial is an ode to Ukrainian style, culture and aesthetics. Lensed by Sophia Bihailo-Abazjan and styling by Natalia Keet, the story takes on a modern twist on folk Ukrainian elements, fusing fashion and culture. Continue reading An Ode to Ukraine – Web Fashion Editorial
Sophia Savanger’s newest mask collection explores the theme of origins by tying the idea of time and the ethereal body. Continue reading Primordial Fire – Artist Tribute Article
This fashion editorial is an ode to the pairing of nature in its many forms and fashion. A seed turns into a flower, only for the flower to eventually die or dry. Continue reading Fleur Memoire – A Flower Fashion Story
Black and white films were originally made due to the lack of technology and the absence of color film. Thus, in the early years of cinema, there was no choice, and at the same time an aesthetic reason was created for this absence of color. Continue reading Cinema’s Gray Scale Age – Article
The summer 2023 LOAD Issue, THE ORIGINS ISSUE, has arrived! Our sixth seasonal issue release is officially on our website. Access the online flip-through issue by clicking here. Continue reading THE ORIGINS ISSUE has arrived!
The ‘TRIUMPH Cover Story’ is one of our online ISSUE segments, head to THE TRIUMPH ANNIVERSARY ISSUE for more. You win the gold medal. You lift the cup. You get the crown. You win…but have you really? The Triumph Issue’s cover story attempts to strike for gold in investigating what victory truly is. In celebration of this one-year anniversary limited edition release LOAD’s founders and fashion models … Continue reading TRIUMPH Cover Story – Editorial
The legacy of Renaissance-era fashion continues to shape the world of fashion today. Aristocratic lifestyle is depicted in a series of editorials, portraying the rise and fall of the royals with a fairy-tale twist. Continue reading THE FALL: A Tale of Desecrating Royal Dimensions – Edotorial
Most people believe that popular and timeless artists have always been successful and famous, but that isn’t the case. In many situations, artists have been recognised post-mortem, raising the question of what success really is and how it is attained for artists? Continue reading To Live or Not To Live: When Does Glory Meet the Artist?
We are releasing our first ever PRINTED ISSUE for our one year anniversary, OUT 29/03!The Triumph Issue release ponders ‘who are the true winners?’ Continue reading THE TRIUMPH ANNIVERSARY ISSUE – Limited Edition Print Release OUT NOW
Dame Vivienne Westwood revolutionised the realms of both beauty and fashion with her breathtaking talent. Continue reading Remembering an Icon: Vivienne Westwood ‘the Godmother of Punk’
The Glacial issue’s cover story unveils the frozen truths, begging us to ask questions & melt away our icy front. Join our arctic exploration into the unknown. Continue reading GLACIAL Cover Story & Elix Toci Interview
Marketing techniques & commercials are frequently not sincere, causing several scandals and accusations of numerous industries. Everything is not what it seems Continue reading Marketing Techniques: The Tip of the Iceberg
A New Spin on Winter Fashion: Extreme Layering is Hot. The only solution: wear everything you own to survive the cold, but how do you make this fashionable? Continue reading The Layered Model – Layering Fashion Editorial